Born at the intersection of software procurement and B2B sales, SlashExperts emerged from a simple yet powerful observation: B2B buying was broken. Traditional marketing tactics were saturated and losing effectiveness, while peer recommendations were becoming the golden ticket to closing deals.
In 2024, SlashExperts was born – not just as a platform, but as an answer to the modern buyer's cry for change. We reimagined B2B sales from the ground up, creating a space where
successful customers become trusted advisors, and where real conversations became kin to sales demos.
Today, we're proud to have transformed how hundreds of companies approach customer intent and B2B buying. But we're just getting started. Our vision of a truly transparent B2B buying ecosystem continues to evolve, driven by our commitment to putting authentic experiences at the heart of every purchase decision.